HubSpot Certified Partner
HubSpot for Education: Grow Your Institution
We help schools and universities turn HubSpot into an enrollment engine. From prospect inquiry to student success, we build the systems that fill classrooms and keep families engaged.
- Free HubSpot assessment
- Education-focused strategies
- Certified HubSpot partner
Brands We’ve Worked With
Edtech Growth Challenges We Solve
Educational institutions face unique pressures. Limited resources, growing competition, and rising expectations from families make enrollment and engagement harder every year.
Declining Enrollment Numbers
Competition for students is fierce. Without targeted outreach and proper follow-up, prospective families slip through the cracks.
Scattered Student Data
Student information lives in spreadsheets, email inboxes, and disconnected systems. Your team wastes hours searching for basic details.
Slow Response to Inquiries
When families reach out, every hour matters. Manual processes mean delayed responses and lost opportunities to other schools.
Weak Parent Engagement
Parents want to stay informed, but mass emails and generic updates fall flat. Personalized communication feels impossible at scale.
OUR SERVICES
HubSpot Services Built for Education
We configure HubSpot specifically for schools and universities. Every implementation focuses on enrollment, engagement, and institutional growth.
HubSpot Implementation
Complete CRM setup designed for educational workflows. We configure pipelines around enrollment stages, program types, and student lifecycle.
- Enrollment pipeline setup
- Student record structure
- Data migration
Enrollment Automation
Build workflows that respond to inquiries instantly, nurture prospects through decision stages, and alert admissions when action is needed.
- Inquiry auto-response
- Application reminders
- Tour follow-up sequences
Admissions Analytics
Custom dashboards that show which channels drive applications, where prospects drop off, and how your enrollment funnel performs.
- Source attribution
- Conversion tracking
- ROI by campaign
Email & Communication
Targeted email programs for prospective students, current families, and alumni. Segment by grade, program, or engagement level.
- Prospect nurture series
- Parent newsletters
- Event promotions
Lead Scoring for Education
Identify which inquiries are most likely to enroll. Score prospects based on engagement, fit criteria, and application progress.
- Engagement scoring
- Fit scoring
- Priority alerts
Parent & Alumni Relations
Build lasting relationships with families and graduates. Automate touchpoints, track engagement, and run targeted campaigns.
- Alumni database
- Giving campaigns
- Anniversary outreach
Proven Results
The Impact of Strategic HubSpot for Education
Our education clients see measurable improvements across enrollment and engagement. These results represent actual outcomes from schools and universities we’ve partnered with.
43%
Higher Enrollment
Average increase in enrolled students after HubSpot optimization
65%
Faster Response Time
Reduction in inquiry response time with automated workflows
2.5x
More Campus Tours
Increase in scheduled visits through targeted nurture campaigns
38%
Better Retention
Improvement in family satisfaction through personalized engagement
Why HubSpot for Education
A CRM That Understands Educational Institutions
Schools and universities have unique needs. Long decision cycles, multiple stakeholders, seasonal enrollment windows, and ongoing family relationships require a CRM built for the job.
One System for Everything
Stop juggling spreadsheets, email tools, and disconnected databases. HubSpot puts student data, communications, and reporting in one place your whole team can access.
Never Miss a Prospect
Automated workflows respond to inquiries within minutes, send timely follow-ups, and alert admissions staff when prospects are ready to take the next step.
Know What's Working
See exactly which marketing efforts drive applications. Track cost-per-enrollment by channel and focus budget on what actually fills classrooms.
Personalize at Scale
Send the right message to the right family at the right time. Segment by program interest, grade level, engagement history, or any criteria that matters.
Free Up Your Team
Automation handles repetitive tasks so admissions and marketing staff can focus on personal outreach, campus events, and building relationships.
Grow Alumni Giving
Maintain lifelong connections with graduates. Track giving history, segment by class year, and run targeted fundraising campaigns that resonate.
CLIENT TESTIMONIALS
What Our Clients Say About Working With Us
Our clients transform marketing automation into a strategic growth engine that drives revenue, alignment, and measurable performance.
“Working with The Automation Strategy Group helped us bring structure and efficiency to our sales and marketing operations. The systems they put in place made it easier for our team to work smarter, move faster, and close more business without added complexity.”
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“The Automation Strategy Group guided us through a complex CRM transition with zero disruption to the business. Their approach was methodical, well-planned, and respectful of how our team actually works. The result was a stronger foundation for scale.”
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“They approached our marketing automation challenges with clarity and discipline. From untangling complexity to delivering systems that actually performed, The Automation Strategy Group proved to be a reliable partner focused on real, measurable outcomes.”
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“The Automation Strategy Group re-engineered our ActiveCampaign and Salesforce setup to support our research-driven storytelling model. What was once passive automation now actively supports growth and revenue. The structure is clear, practical, and easy for our team.”
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FAQ
Common Questions About HubSpot for Education
Get answers to the questions we hear most from schools, colleges, and universities considering HubSpot for their enrollment and engagement needs.
Why is HubSpot a good fit for educational institutions?
How can HubSpot help increase student enrollment?
Can HubSpot manage both student and parent communications?
Does HubSpot integrate with student information systems?
How does HubSpot support virtual campus tours and events?
What kind of reporting can educational institutions get from HubSpot?
How long does HubSpot implementation take for schools?
Can HubSpot help with alumni engagement?
Ready to Grow Your Enrollment?
Book a free strategy call. We’ll review your current enrollment process, identify quick wins, and show you how HubSpot can work for your institution.
- No commitment required
- 30-minute consultation
- Custom recommendations
Your trusted partner in marketing automation and CRM success.
INDUSTRIES
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Automation Strategy Group
6 Liberty Square # 2028
Boston, MA 02109
