Our Approach
Diagnose. Architect. Build.
A structured approach that moves from diagnosis to execution — not months of discovery that never produce results.
Phase 01
1
Diagnose
Blueprint 360 — a comprehensive audit of your CRM, automations, lead flows, email program, and platform utilization. Board-ready report with prioritized findings.
Phase 02
2
Architect
We design your future-state revenue infrastructure — lifecycle workflows, data model, attribution framework, and integration architecture with effort estimates and ROI projections.
Phase 03
3
Build
We embed as your Fractional CAO — building, optimizing, and running the systems your growth depends on. Strategy sessions, Slack access, hands-on execution every month.
A Unique Approach to Marketing Automation
Most marketing and sales teams aren’t getting enough out of their marketing automation and CRM tools.
Our unique approach from strategy refinement down to execution will help you better understand your customers and close more business in less time.
automation program.
Get a Blueprint 360 Audit
Our marketing automation experts will do an in-depth analysis of your current marketing automation strategy, systems and processes to determine areas for optimization.
Following our analysis you will receive a comprehensive report detailing specific areas for improving your automation strategy and making the most of your existing tools and resources.
Why ASG
Senior Operators. Not an Agency.
We built ASG as the antidote to the agency experience — where clients pay premium rates but get junior staff, cookie-cutter playbooks, and deliverables nobody implements.
Principal-Led, Every Time
Every engagement is conducted by a senior practitioner with 10+ years of platform experience. No junior associates. No offshore analysts. No hand-offs.
Platform-Agnostic Honesty
We work across HubSpot, ActiveCampaign, Eloqua, Salesforce, Pardot, and Marketo. We recommend what’s right for your business — not what earns us a commission.
Doers Who Think Strategically
We don’t deliver a slide deck and disappear. We architect the solution, build it, and operate it. Strategy without execution is a hobby. We do both.
Simple Client Onboarding
Choose your plan
There are a variety of ways to work with us. After an initial consult call you’ll be provided with a few different options to choose from.
Kickoff call
We’ll gather all stakeholders on a kickoff call to review the project goals/objectives, timeline and deliverables.
Start seeing results
We’ll get to work building a strategy and implementing your campaigns. On weekly calls we’ll review project progress and results.