Privacy Policy

This Privacy Policy explains how Automation Strategy Group collects, uses, shares, and protects personal information when you visit our website or interact with us.

Who we are

Automation Strategy Group is a US-based consulting firm focused on marketing automation, CRM, and sales enablement. This policy covers information collected through our website (https://automationstrategists.com/) and through direct business contact with our team.

What we collect

We collect information you choose to share with us. Examples include name, work email, phone number, company, role, and the content of messages you submit through forms, email, or calls.

We also collect usage data when you visit our site. This includes IP address, device and browser type, pages viewed, time on page, and referring addresses. We use Google Analytics to help us understand how visitors use our site.

We do not knowingly collect information from children. Our site and services are intended for adults.

How we use information

We use your information to

• respond to inquiries and deliver requested services
• send service communications and administrative updates
• operate, secure, and improve our site and services
• deliver marketing you choose to receive
• meet legal and contractual requirements

We do not sell personal information.

When we share information

We share information only as needed to run our business and deliver services. This may include trusted service providers for hosting, analytics, customer support, marketing operations, security, and professional advice. These partners are bound by written agreements that require the protection of your information and limit use to our instructions.

We may disclose information when required by law or to protect rights and safety. If we are involved in a merger, acquisition, or asset transfer, your information may be transferred as part of that transaction.

Google Analytics

We use Google Analytics to measure and improve site performance. Google Analytics collects usage data using cookies and similar technologies. The information helps us understand pages visited, time on site, clicks, and technical performance. Google may process this data on servers in the United States and other countries.

You can opt out of Google Analytics by

• using our cookie preferences controls described below
• setting your browser to block or delete analytics cookies
• installing the Google Analytics opt-out add-on available from Google

We configure Google Analytics to respect deletion requests that you send us. If feasible for your request, we will also instruct our analytics tools to remove or de-identify related records.

Cookies and tracking technologies

Our site uses cookies for the following purposes

• Strictly necessary cookies that keep the site working
• Analytics cookies used by Google Analytics to understand site use

We do not use advertising pixels on our pages. If we embed third-party content such as a video or scheduling widget, those providers may set their own cookies on their domains. Please review their policies for details.

Your cookie preferences

You control analytics cookies. We present a simple cookie choice on your first visit and in a persistent Cookie Preferences link in the footer.

Your options

• Accept analytics, which enables Google Analytics cookies
• Reject analytics that prevent analytics cookies and set a preference that remains in effect on this browser
• Change preference at any time using the Cookie Preferences link

If you clear cookies in your browser, you will need to set your preference again. Blocking cookies may affect embedded third-party features.

Do Not Track signals are not acted upon by our site. Use the preferences above or your browser settings to control cookies.

Your rights and choices

You can request access, correction, deletion, or a copy of your information. You can object to or restrict certain processing. You can withdraw consent where we rely on consent. To exercise these rights, contact us using the details at the end of this policy. We may need to verify your identity before acting on a request.

Residents of some US states have specific rights. If you live in California, Colorado, Connecticut, Utah, or Virginia, you may have the right to know, access, delete, correct, and opt out of certain processing. Submit your request using the contact details below. We will not discriminate against you for exercising your rights.

Security

We apply administrative, technical, and physical safeguards designed to protect personal information from loss, misuse, and unauthorized access. No method of transmission or storage is fully secure. We cannot promise absolute security.

Data retention

We keep personal information only as long as needed for the purposes in this policy, for legitimate business needs, and as required by law. When information is no longer needed, we aim to delete or de-identify it.

International transfers

We are a US-based company. If you are outside the US, your information may be transferred to and processed in the US. We take steps designed to safeguard that information in line with applicable law.

Processing on behalf of clients

During client engagements, we may process data that belongs to the client. In those cases, we act as a processor and handle information only under the client’s instructions and our agreement with that client. Clients remain responsible for providing any required notices to their contacts.

Third-party links

Our site may link to other websites. We are not responsible for the privacy practices or content of those sites. Review their policies before providing information.

Changes to this policy

We may update this policy from time to time. Changes will appear on this page with an updated effective date. Continued use of the site after an update means you accept the revised policy. You can also refer to our terms of use policy.

Contact us

Automation Strategy Group
6 Liberty Square # 2028
Boston, MA 02109