Oracle Eloqua Certified Partner

Eloqua Consulting Services

We help B2B marketing teams measure, automate, and optimize their sales and marketing funnels inside Oracle Eloqua, from lead scoring and nurture programs to CRM integration and campaign execution.

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Brands We’ve Worked With

Oracle Eloqua Certified Partner

The Automation Strategy Group holds Eloqua Certified Specialist credentials. This means our consultants have passed Oracle’s own proficiency exams covering campaign design, data management, lead scoring, integrations, and platform administration. When you work with us, you’re working with a team that Oracle has vetted and not self-taught generalists who dabble in multiple platforms.

Each engagement is led by certified consultants with hands-on experience across hundreds of Eloqua instances from mid-market rollouts to global enterprise deployments.

How We Help

What Working With Our Eloqua Consultants Looks Like

Every engagement starts with your business goals. Here’s how we turn your Eloqua investment into a competitive advantage.

Map and Strengthen Your Buyer Journey

We work with your team to define every stage of the funnel, from first touch to closed deal. That means building lead scoring models, nurture tracks, and handoff processes that match how your buyers actually move through the pipeline.

Align Marketing and Sales Around One System

Most Eloqua instances have a disconnect between what marketing sends and what sales sees. We fix that by unifying your lead data, building shared dashboards, and creating handoff workflows that both teams actually trust.

Connect Eloqua to the Rest of Your Stack

Your CRM, data warehouse, webinar platform, and ad tools all need to talk to each other. We build and maintain the integrations that keep your data flowing cleanly between Eloqua and everything else you rely on.

Run Campaigns End-to-End

We don’t hand you a template and walk away. Our consultants plan, build, test, and monitor your campaigns, then refine targeting, messaging, and timing based on post-launch data.

Grow Your Team's Eloqua Skills

We train your marketers on everything from building emails and forms to reading engagement reports and using Program Canvas. The goal is to make your team self-sufficient and not dependent on us forever.

Migrate to Eloqua Without Any Distraction

Switching from Marketo or Pardot? We plan every step of the migration, data mapping, asset rebuilds, and integration rewiring, so you can go live on Eloqua without disrupting active campaigns.

Why B2B Teams Hire an Eloqua Consultant

Most marketing teams only use a fraction of what Eloqua can do. We close that gap by setting up the automations, integrations, and reporting that turn your platform into a revenue engine.

20+

Hours saved per week

Stop wasting time on manual list pulls, broken workflows, and email fixes

Campaign performance

Better segmentation and lead scoring mean higher open rates, more clicks, and more pipeline

50+

Brands served since 2015

From mid-market SaaS companies to Fortune 500 enterprises across B2B

What We Do

Full-Service Eloqua Consulting for B2B Marketing Teams

From first-time implementations to complex multi-instance rollouts, our Oracle-certified consultants handle every layer of your Eloqua environment.

Eloqua Implementation

We set up your Eloqua instance from scratch — user roles, branding, deliverability settings, and integrations, so you’re ready to launch campaigns from day one.

Campaign Strategy & Execution

From nurture programs to drip sequences, we design multi-touch campaigns that guide your prospects through every stage of the buying journey.

Marketing Automation

We build the workflows that run while you sleep — lead scoring, dynamic content, triggered emails, and program canvases that keep your pipeline moving.

Data Management & Hygiene

Clean data is the foundation of every great campaign. We audit, normalize, deduplicate, and structure your contact database so your targeting stays sharp.

CRM & Systems Integration

Whether you’re connecting Salesforce, Microsoft Dynamics, or a custom system, we make sure your data flows smoothly between Eloqua and the rest of your tech stack.

Training & Enablement

We train your marketing and sales teams to get the most out of Eloqua, from building emails and landing pages to reading reports and using Eloqua Engage.

Why Work With Us

Your Dedicated Eloqua Partner

We’ve spent over a decade helping B2B marketing teams get more out of Eloqua.

Oracle Eloqua certified consultants with 10+ years of experience building campaigns, integrations, and automations

Trusted by brands like Intuit QuickBooks, Wolters Kluwer, and Samuel Adams

We build strategies tied to revenue and not just technical setups that look good on paper

Transparent pricing, clear project scopes, and weekly status updates on every engagement

Free 1-hour consultation to audit your current Eloqua setup and identify quick wins

Full lifecycle support: strategy, implementation, migration, training, and ongoing optimization

CLIENT TESTIMONIALS

Trusted by Dozens of Firms Since 2015

“Working with The Automation Strategy Group helped us bring structure and efficiency to our sales and marketing operations. The systems they put in place made it easier for our team to work smarter, move faster, and close more business without added complexity.”

⭐⭐⭐⭐⭐

William S. Co-Director
Just Mind LLC

“The Automation Strategy Group guided us through a complex CRM transition with zero disruption to the business. Their approach was methodical, well-planned, and respectful of how our team actually works. The result was a stronger foundation for scale.”

⭐⭐⭐⭐⭐

Kirk D. Founder
Option Alpha

“They approached our marketing automation challenges with clarity and discipline. From untangling complexity to delivering systems that actually performed, The Automation Strategy Group proved to be a reliable partner focused on real, measurable outcomes.”

⭐⭐⭐⭐⭐

Satish M. CEO
Agiliron

“The Automation Strategy Group re-engineered our ActiveCampaign and Salesforce setup to support our research-driven storytelling model. What was once passive automation now actively supports growth and revenue. The structure is clear, practical, and easy for our team.”

⭐⭐⭐⭐⭐

Susan S. Senior VP, Marketing
Advent Moves People

Andrew Page,

Managing Partner

Meet the Chief Automation Expert

Andrew is a digital marketing expert, specializing in sales and marketing automation. Andrew has worked with brands such as Oracle, Intuit Quickbooks, Wolters Kluwer and Samuel Adams to help improve their online brand presence and increase sales through digital marketing activities.

In his free time Andrew enjoys spending time with his two young children rooting for the Syracuse Orange and coaching local youth sports teams.

Frequently Asked Questions

Common Questions About Eloqua Consulting

Answers to the questions we hear most from marketing teams considering Eloqua or looking to hire an Eloqua agency or consultant.

What is Eloqua, and who is it best suited for?

Eloqua is an enterprise-grade marketing automation platform built for B2B organizations that need to manage complex, multi-channel campaigns. It’s ideal for mid-size to large companies with longer sales cycles, multiple buyer personas, and a need for deep CRM integration. If your marketing team runs sophisticated nurture programs, lead scoring, or account-based marketing, Eloqua is built for exactly that.

What does an Eloqua consultant do?

An Eloqua consultant helps you get more out of the platform than you could on your own. This can include setting up your instance, building campaign workflows, integrating with your CRM, cleaning up your contact database, designing lead scoring models, and training your team. Think of us as an extension of your marketing department. We handle the technical and strategic side, so your team can focus on creating great content and closing deals.

How long does it take to implement Eloqua?

A standard Eloqua implementation takes anywhere from 6 to 12 weeks, depending on the complexity of your setup. A basic implementation with email templates, landing pages, and a CRM integration can be done in about 6 weeks. Larger rollouts that involve custom data objects, advanced segmentation, multi-step nurture programs, and multiple integrations will naturally take longer. We scope every project clearly up front so there are no surprises.

Can Eloqua integrate with Salesforce and other CRM systems?

Eloqua has native integrations with Salesforce and Microsoft Dynamics, and it can connect to virtually any CRM or third-party system through its REST API and pre-built connectors. We’ve handled integrations with everything from Salesforce and HubSpot CRM to custom-built databases. The key is to ensure data flows cleanly between systems so your sales team always has accurate, up-to-date information on every lead.

What is the difference between Eloqua, HubSpot, and ActiveCampaign?

Eloqua, HubSpot, and ActiveCampaign are all marketing automation platforms, but they serve different audiences. HubSpot is great for mid-size businesses looking for an all-in-one marketing and sales tool, whereas ActiveCampaign is great for startups and small businesses. Eloqua is purpose-built for enterprise B2B teams that need granular control over complex campaigns, deep data segmentation, and robust CRM integration. If your marketing operations are complex and you need a platform that won’t limit you as you scale, Eloqua is typically the right choice.

Ready to Get More Out of Eloqua?

Sign up for a free 1-hour consulting session. Together, we’ll evaluate your current marketing automation setup and outline three things you can do right now to improve your results.